Framing Personas: Enhancing Engagement and Perspective Taking
Autor(en):
Zusammenfassung
Personas are a tool in user-centered software design to make users’ goals and needs tangible for the designers of the product. Engaging with personas is seen as a means for empathizing with users and avoiding product development from the developers' own perspective ("I-methodology"). In an empirical study with 59 participants, we investigated whether the instructions that framed the use of a persona had an impact on the engagement with the persona and the use of I-methodology. Using eye tracking, we showed that instructions mentioning a prospective brainstorming task lead to significantly longer visit durations of the persona description. Furthermore, the tendency to use I-methodology was significantly lower. The results of this study offer strategies using personas to enhance designers’ abilities to adopt a different perspective for their further software development tasks.
- Vollständige Referenz
- BibTeX
Pröbster, M., Haque, M., Haag, M. & Marsden, N.,
(2017).
Framing Personas: Enhancing Engagement and Perspective Taking.
In:
Burghardt, M., Wimmer, R., Wolff, C. & Womser-Hacker, C.
(Hrsg.),
Mensch und Computer 2017 - Tagungsband.
Regensburg:
Gesellschaft für Informatik e.V..
(S. 331-334).
DOI: 10.18420/muc2017-mci-0308
@inproceedings{mci/Pröbster2017,
author = {Pröbster, Monika AND Haque, Mirza AND Haag, Maren AND Marsden, Nicola},
title = {Framing Personas: Enhancing Engagement and Perspective Taking},
booktitle = {Mensch und Computer 2017 - Tagungsband},
year = {2017},
editor = {Burghardt, Manuel AND Wimmer, Raphael AND Wolff, Christian AND Womser-Hacker, Christa} ,
pages = { 331-334 } ,
doi = { 10.18420/muc2017-mci-0308 },
publisher = {Gesellschaft für Informatik e.V.},
address = {Regensburg}
}
author = {Pröbster, Monika AND Haque, Mirza AND Haag, Maren AND Marsden, Nicola},
title = {Framing Personas: Enhancing Engagement and Perspective Taking},
booktitle = {Mensch und Computer 2017 - Tagungsband},
year = {2017},
editor = {Burghardt, Manuel AND Wimmer, Raphael AND Wolff, Christian AND Womser-Hacker, Christa} ,
pages = { 331-334 } ,
doi = { 10.18420/muc2017-mci-0308 },
publisher = {Gesellschaft für Informatik e.V.},
address = {Regensburg}
}
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